Thursday 25 September 2014

The amazing features of new social networking sites.

We as humans have a need for social communication wired into us naturally.  Complete solace is not an option for us. Constant communication with others is what keeps us socially as well as mentally healthy

The popularity of new social networking sites:

Our limited communication means allowed us only to socialize with the people in our closest proximity. That area of proximity grew as the telephone, telegram and post arrived. The circle reached the whole globe with the arrival of the internet. Internet opened communication gates for us we did not even know even existed. The thought of talking to a person on the other end of the world while sitting in your room was completely unthought-of. As the internet grew and developed constantly, new social networking sites started to take place alongside e-mails. A person could check out various details regarding other person while typing away on their computer.

 Various new social networking sites:

With such advancements in technology, one of the first extremely popular social networks were Myspace, AOL etc. They struck gold while being the only ones in the market that allowed people from across the countries converse with each other, build relations, develop friendships etc. This idea revolutions communication in the minds of the people. As more and more people started gaining access to internet facilities, more number of sign-ups were registered on such networking sites. Technology by definition never stops evolving. With evolution of the internet taking place at such high speeds, different and quirky social networking ideas stated to take place. New social networking sites with various specific user bases were being created. A university specific networking site, a separate website only for the defense communications, a social network for professionals and so on. The sites received unprecedented growth in terms of viewership, number of logins per day, number of new sign up per day etc.

The significance of social networking sites in India:

With such unparalleled technological growth, everyone wanted to be a part of it. The internet turned into a flourishing business. Targeted advertisements started to take place, online e-commerce boomed across the nations. Many internet startups started to rake in billions for their evolutionary ideas regarding the internet. New services were being offered, all kinds of products were available. Specific dating type of social networks started to appear. In such scenario, Indians were never far behind. Some of the key roles in many of the Silicon Valley enterprises such as Google, Facebook etc. were played by Indians. With such business opportunities in hind sight, various social networking sites in India started to pop up, mainly to target the niche Indian audience. As the internet continues to evolve, it would be interesting to see how these websites fair up against each other and also in the global market.

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